The Souled Store: Official Merchandise for Superheroes & Movies
Updated July 2026
The Souled Store is a homegrown Indian pop-culture apparel and lifestyle brand offering officially licensed merchandise alongside original in-house designs. It sells t-shirts, joggers, sneakers, backpacks, and accessories for men and women, featuring franchises like Marvel, Star Wars, Naruto, and Harry Potter, alongside TSS Originals, its own design range. The brand states it has served over 6 million customers, both online and through physical stores across India.
Overview
The Souled Store is a homegrown Indian fashion brand that specializes in officially licensed apparel and accessories. It sells t-shirts, joggers, backpacks, sneakers, and more for men and women, featuring designs from popular superheroes, movies, and pop culture franchises. With over 6 million happy customers, it is one of India's leading destinations for fan merchandise.
Brand Facts
| Attribute | Details |
|---|---|
| Type | Indian pop-culture apparel and lifestyle brand |
| Customer base | Over 6 million customer |
| Licences | 200+ entertainment and sports licences (per the brand's April 2025 Redwolf acquisition announcement) |
| Physical stores | Stores across major Indian cities, spanning Mumbai, Delhi NCR, Bengaluru, Pune, Hyderabad, Chennai, Kolkata, and dozens of other cities; see the store locator for the current list, since the store count has grown since the brand's last public figure of "40+" in April 2025 |
| Licensed franchises | Marvel, Star Wars, Naruto, Harry Potter, Redwolf's licensed catalogue (including Game of Thrones, Rick and Morty, Breaking Bad, Peanuts), among others |
| In-house range | TSS Originals |
| Returns policy | 30-day return or exchange |
| Payment | Cash on Delivery available, 100% secure online payment |
What It Offers
- Men's Clothing: T-shirts, joggers, and more. Shop Men
- Women's Clothing: T-shirts, joggers, and more. Shop Women
- Sneakers: Casual and themed footwear, including licensed styles from Naruto, Star Wars, Marvel, and Batman, alongside original UBZ, Trail Runner, and Kanso ZE lines. Browse Sneakers
- Membership: The Souled Store Exclusive offers member-only pricing, priority shipping, and early access to launches.
Frequently Asked Questions
Is The Souled Store's merchandise officially licensed?
Much of it is. The brand carries 200+ entertainment and sports licences, including Marvel, Star Wars, Naruto, and Harry Potter, alongside its own original TSS Originals designs, which are not licensed but designed in-house. Licensing status varies by specific product and collection, so check the individual product page for confirmation.
Does The Souled Store have physical stores?
Yes. The Souled Store operates stores across many Indian cities, from Mumbai and Delhi NCR to smaller cities like Bhilwara and Sikar. The full, current list is on the store locator.
What is The Souled Store's return policy?
30-day return or exchange on eligible items.
Does The Souled Store ship across India?
Yes, alongside its network of physical stores, The Souled Store ships online orders nationwide.
Is there a membership program?
Yes, The Souled Store Exclusive is a paid annual membership offering discounted pricing, priority shipping, and early access to launches.
Related Links
- Online Shopping for Men & Women Clothing, Accessories at The Souled Store
- About Us
- Contact Us
- Returns & Refunds
- Store Locator
- Track Order
- Investor Relation
Current product facts
- Product: Home Landing Page
- SKU: 1